What is Brand Tracking? Brand Tracking is a method of ceaselessly measuring the health of a brand in terms of ROI on marketing initiatives, consumer…
In the e-commerce world, the only two most talked about reigning kings have been Amazon and Flipkart. The scenario might change considering Reliance’s (Reliance Industries…
Advertisements are a great means to attract the end consumers of products & related services. The more effective your ad/campaign is, the greater the impact…
Market Research INSIGHTS continue to evolve for any industry. But what is the pace at which this ‘evolution’ takes place? If you ask this question…